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    The 6 Keys of Business Success: Strategize

Client Testimonial

  1. 1: Assess
  2. 2: Identify
  3. 3: Strategize
  4. 4: Develop
  5. 5: Implement
  6. 6: Maintain

Don’t leave your company’s future up to chance. Create winning strategies that will take your business to the next level.

A strategic plan that is well thought through, developed and implemented will energize and bring new life to your company. Through this process your company will grow, develop higher levels of productivity, efficiency and consistency that will create client trust, loyalty and higher profit margins. Without an effective strategic plan, you will not be able to obtain your goals and you are leaving your company’s future to chance.

Now that you have taken an overall assessment and made proper identification of the vital parts of your business, you know what is working and what is not. You also know what you need to tweak or develop.

Now it is time to use your leadership skills and lead your company in a forward direction.

  1. Create a list of all areas that need attention and development.
  2. Create a strategy for each item on your list.

More on the Principle of Leadership>>>

This can be a very daunting task with areas in which you might not know what to do. If this is the case, you need to consider hiring a professional business consultant who understands the process and can help and encourage you and keep your feet firmly grounded each step of the way. Learn about True Perceptions Business Consulting Service >>>

Below you will find a self-evaluation checklist for you to see what areas of your business need a strategic plan.

What strategies are you working on?

Business Self-evaluation Checklist for Strategic Plan
















Core Value



Consistent Work Product / Service



Target Market






New Product/Service Development



Company Strengths



Company Weaknesses



Company Opportunities



Company Threats



Employee Perceptions (Employee Survey)



Customer Perceptions (Customer Survey



Written Policies



Written Procedures



Customer Service Procedures



Hiring Procedures (Employees)



Hiring Procedures (Independent and Subcontractors)



Level of Efficiency



Level of Productivity



Marketing Efforts



Sales Efforts



Click here to download pdf of this form

"I would like to commend you and your team for your outstanding service in designing our marketing materials and our website.

After our conversation we embarked on a multi-point plan to market our company to our niche security market. What impresses me the most as separated you from other companies we were considering was your multi-point strategy starting with a client survey and then continuing with a new logo and website design and marketing materials and printing; much of which was built from information our clients provided during the survey. Not only did the survey allow insight into our client’s perceptions of our company but allowed us to immediately improve areas identified by our clients and to incorporate their suggestions and additional services in our website design and marketing materials.

It is for this reason that I would like to thank your staff for a job well done and I do not hesitate to recommend True Perceptions – as your company truly delivers the true perception of a company."

– Rick Staly, M.S., F.B.I.N.A
Executive Vice President/MGMR

American Eagle Sentry, LLC.

“True Perceptions was able keep our feet firmly grounded while helping us clear our vision for what we were trying to accomplish. We owe them a great debt of gratitude that far exceeds the fees paid to True Perceptions.”

- Mark Murnan,CLI, CFE / Founder
Complete Legal Investigations, Inc.

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